People gathered on a rooftop above the city at dusk
advcy

For people building things worth belonging to

Make your community morevaluable to everyone in it.

Join the people building the most interesting events, communities, brands, fandoms and member businesses.

Build your community

What if everyone in your community felt known?

meet the advcy concierge

A personal event and community concierge.

Connecting your community with the right people, content and opportunities.

  • WhatsApp
  • iMessage
  • Wallet pass
  • Email

understanding you

    • Ideas Fest
    • Warner Music
    • Universal Music
    • Ideas Community
    • Disney
    • Coca-Cola
    • The Builder Series
    • NatGeo
    • Coinbase
    • Beyond The Music
    • Ampligo
    • Foresound
    • PlanetFans
    • NodePropTech

    inside advcy

    Connect every person to what matters.

    A relationship that gets smarter with every conversation.

    Understand what each person needs, what they can offer and how their goals evolve. No long forms or static profiles.

    The Members screen, listing each person's goal, what they can help with and what the concierge will do next

    the business of community

    More value for your members.More value for your business.

    Better relationships create new opportunities for revenue, growth and lasting member value.

    • Grow membership revenue

      Create paid tiers that give members more reasons to join, upgrade and renew.

    • Unlock more sponsorship revenue

      Create relevant sponsor introductions and experiences members actually want.

    • Scale without growing your team

      Automate support, introductions and follow-ups without adding headcount.

    • Create new paid experiences

      Turn shared interests into paid dinners, workshops and curated gatherings.

    • Offer better member benefits

      Unlock exclusive perks and experiences through brand and venue partners.

    • Increase retention and renewals

      Keep members connected between events, giving them reasons to return.

    • Understand what your community wants

      Spot emerging needs and demand to shape better offerings.

    • Make every event worth more

      Create premium experiences and valuable connections that support higher ticket prices.

    How it works

    From a single conversation to a thriving, monetised community.

    You set the goal. The concierge works towards it 24/7, for every member, in the channels they already use. So you are building your community when you sleep.

    00

    Fifteen minutes of setup

    Connect WhatsApp, give your concierge your brand's personality and add your website, documents and content. You're ready to go.

    The Knowledge settings screen: a drop area for files and a field for a web address or sitemap, a table of sources with their status, which event each belongs to and whether the concierge may recommend it, a box for testing a question, and a list of the questions members asked this week that it could not answer.

    Settings, Knowledge. Shown on the demo dataset.

    01

    Recruit your community

    Invite people through WhatsApp, email, social or QR codes. Connect your existing platforms and make joining effortless.

    One tap to join

    • WhatsApp
    • Email
    • Social
    • QR code

    Or your own web form, styled to match, on your own domain.

    Connects to

    • Luma
    • Eventbrite
    • HubSpot
    • Salesforce
    • Pipedrive
    • Attio

    02

    Understand every person

    Through natural conversations, advcy learns what each person needs, what they can offer and how their goals evolve.

    An onboarding question, one of eight: what is your number one priority in the next 90 days, with choices including closing a round, finding a lead investor, landing customers, hiring, sourcing deals and finding a co-founder, a free-text field that also takes a voice note, and a Continue button.

    Onboarding, question one of eight.

    03

    Match to people, groups, content and events

    Turn understanding into relevant introductions, curated groups, useful content and opportunities. Every introduction is double opt-in.

    The Connections screen, on the Groups tab: three proposed groups, each listing why it exists, who is in it, where it would live and the first message it would open with, with controls to create the room or send invites, and a note that a WhatsApp group is a handoff where advcy can see who joins but never what is said inside it.

    Connections, Groups. Proposed, not yet sent.

    04

    Run extraordinary live events

    Before, during and after your event, advcy makes introductions, recommends sessions, answers questions and keeps connections going.

    Three phone screens: a welcome from the community concierge offering to find your people, explore gatherings or answer anything; a match proposed in reply to a request, with the reason for it and an option to accept or decline, followed by a recommended gathering with its time and venue; and a lock-screen notification that a Wallet pass is ready and a private dinner starts in twenty minutes.

    The concierge in WhatsApp, and the Wallet pass.

    05

    Monetise memberships, experiences and sponsors

    Create valuable membership tiers, paid experiences and relevant sponsor opportunities, informed by what your community actually wants.

    The Insights screen: each need in the community charted as how many people need it against how many can help, with the ratio beside it, then a list of what to put on where demand outruns supply, each with controls to create an event, find a sponsor or ask past helpers.

    Insights, needs against supply. Shown on the demo dataset.

    advcy in action

    The best part of bringing people together is what happens next.

    Real conversations, meaningful introductions and moments that make communities more valuable. Here's what happened when advcy was put to work.

    Ideas Fest

    people joined
    1,000+people joined
    messages exchanged
    16,000messages exchanged
    introductions proposed
    303introductions proposed
    realised connections
    91realised connections
    opt-out rate
    2.1%opt-out rate

    Taunton Show

    people engaged
    267people engaged
    questions asked
    1,530questions asked
    answered on the spot
    79%answered on the spot
    returned on day two
    58%returned on day two
    “It knew who needed who, and said so. People stopped waiting to be introduced.”
    Frankie JamesIdeas Community
    “Everyone left having had the one conversation they came for. That used to take me a week of emails.”
    Dylan OriundoThe Builder Series
    “The ability to have intelligent, 1:1 conversations with community members at scale, without it feeling automated, is something I haven't seen before.”
    Lauren WatsonVP Brand, ITV Studios
    “It made getting information incredibly simple for visitors and took pressure away from the event team.”
    Rebecca FoxTaunton Show

    Join the people building things worth belonging to.

    A room is only as valuable as the people in it. There is no fee to join the advcy community, so we curate the room carefully around operators who have already brought meaningful people together and have something useful to give peers.

    Inside the advcy community

    Once accepted, you experience the relationship layer firsthand and get full access to:

    1:1 introductions & small peer groups

    Curated introductions on intent to other event founders, community builders, brands, artists and creators.

    Brands & sponsors looking to back you

    Warm access to vetted brand partners actively looking to sponsor and support aligned events and communities.

    Playbooks from people doing this well

    Practical breakdowns, benchmarks and weekly notes from operators scaling memberships, events and sponsorships right now.

    Venues & spaces around the world

    Preferred access and terms across our venue network to host your dinners, salons and gatherings.

    Private events, working sessions & live conversations

    Take a seat at private advcy dinners, tactical working sessions and live operator rooms.

    We only win when you do.

    Whether you're building events, communities, brands, fandoms or membership businesses, advcy helps you create more value for your people and unlock new revenue for your organisation.